Email design
Selected email designs.
Concept and spec builds for DTC brands: campaigns, lifecycle series and a single-block Klaviyo build. Click any email to see it in full.
Campaigns, lifecycle flows and retention strategy, designed to be read on a phone and built to hold up in Gmail, Outlook and Apple Mail.
Concept and spec builds for DTC brands: campaigns, lifecycle series and a single-block Klaviyo build. Click any email to see it in full.
Two long-form examples of the strategy work behind the emails.
A retention audit teardown of a fitness-equipment DTC brand: where the email revenue leaks, why, and a ranked 90-day plan to fix it.
Read the teardown → Spec project · Email & SMSFlow architecture, real copy, SMS, segmentation, a testing roadmap and a 90-day plan, built on the brand's live voice and products.
Read the strategy →Tell us where your email stands today. We'll come back within a day with where we'd look first.